Global Campaign “Start with the Truth” – An Overview

On August 25th, TSAFI, an initiative of Drug Free America Foundation and the World Federation Against Drugs, launched the global campaign “Start with the Truth: Trauma & Addiction—the science of trauma and addiction, explained clearly and humanely.” Over the last three weeks, the campaign has highlighted the impact of trauma and its importance in integrating it into our services, ranging from prevention to rehabilitation.

The campaign, published in English and Spanish, has received global traction and is only the beginning of our efforts to create a paradigm shift in prevention and treatment. But we won’t stop here – we will continue to make the link of trauma and addiction central to every conversation, intervention, and solution to build a new foundation for long-lasting prevention and recovery.

Join us in spreading the word, raising awareness, and shifting the paradigm!
👉 Share the campaign material among your network to ensure the message reaches many
👉 Use the material in your educational and/or prevention programmes
👉 Follow TSAFI on Instagram 

The Campaign

Main Video: Trauma, Substance Use, and the Truth about Healing
Video Principal: Trauma, trastornos por consumo de sustancias y la verdad sobre la sanación
Short 1: Up to 95% of people in addiction treatment report trauma. #TruthInTreatment
Corto 1: Trauma, trastornos por consumo de sustancias y la verdad sobre la sanación
Short 2: Addiction Isn’t Weakness – It’s Survival!. #SurvivalNotShame
Corto 2: La adicción no es una debilidad — es un intento de supervivencia
Short 3: Healing Starts with Understanding | #UnderstandToHeal
Corto 3: La sanación comienza con la comprensión

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